I ran across The Sixty One web site, it is a interesting model for new artists to get their music heard, get a following and make money. It appears there is very little money 'lost' between the listener and the artist in this model. The site has been around since at least 2007, so not a new idea, but I am wondering if it is coming into its prime more with people able to listen to a site like this on their iPhone [or similar devices] and use services like Twitter to bring more people into the 'discussion' on The Sixty One web site very quickly.
The model that the site uses to promote songs and artists is an interesting one. Some complaints about the 'group think' and pyramid style of listeners increasing their reputation by bringing others into the site. But these complaints may be the true power of sites like this, like it or not, we are 'herd' driven.
The growth of the 'collective think' type web sites is going to be very big in the next year. The Sixty One may be on the leading edge of similar site for shopping. Give the site a try....
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Monday, July 13, 2009
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